AM I NEXT? CAREER SUICIDE: YOUR CAREER GONE IN 60-SECONDS

Tripwire CEO Canceled.

Sixty seconds, the time it takes to compose and send an ill-considered tweet could cost you your family, friends, colleagues, and your job.

Here we have a cautionary tale of Video Game CEO John Gibson who was forced to leave his position at Roswell, Georgia-based Tripwire Interactive, an entertainment software developer and publisher, over a tweet apparently supporting a position on the newly-enacted Texas Heartbeat Act.

The September 6, 2021 Announcement...

Tripwire Appoints new Interim CEO, Alan Wilson, as Company Moves Forward

The comments given by John Gibson are of his own opinion, and do not reflect those of Tripwire Interactive as a company. His comments disregarded the values of our whole team, our partners and much of our broader community. Our leadership team at Tripwire are deeply sorry and are unified in our commitment to take swift action and to foster a more positive environment.

Effective immediately, John Gibson has stepped down as CEO of Tripwire Interactive. Co-founding member and current Vice President, Alan Wilson, will take over as interim CEO. Alan has been with the company since its formation in 2005 and is an active lead in both the studio’s business and developmental affairs. Alan will work with the rest of the Tripwire leadership team to take steps with employees and partners to address their concerns including executing a company-wide town hall meeting and promoting open dialogue with Tripwire leadership and all employees. His understanding of both the company’s culture and the creative vision of our games will carry the team through this transition, with full support from the other Tripwire leaders.

The September 4, 2021 tweet...

"Proud of #USSupremeCourt affirming the Texas law banning abortion for babies with a heartbeat. As an entertainer I don’t get political often. Yet with so many vocal peers on the other side of this issue, I felt it was important to go on the record as a pro-life game developer."

Condemned by social media, company employees, vendors, and others...

Norcross, Georgia-based Shipwright Studios, a game collaborator and co-developer commented,,,

While your politics are your own, the moment you make them a matter of public discourse you entangle all of those working for and with you. We have worked closely alongside the talented and passionate developers at Tripwire and your partners for the last 3+ years.

We know it is difficult for employees to speak up or act out in these scenarios, and they may not feel comfortab·le to speak their minds.

It is regrettable, but we feel it would be doing ourselves, your employees, your partners, and the industry as a whole a disservice to allow this pattern to continue without comment.

We started Shipwright with the idea that it was finally time to put our money where our mouth is. We cannot in good conscience continue to work with Tripwire under the current leadership structure. We will begin the cancellation of our existing contracts effective immediately.

Is it a matter of self-censorship or survival?

You should always differentiate between your personal and professional life. Professionally the answer should always be, even in the face of intense media and peer pressure, the objective of the company is to do [business mantra here] and I do not comment on areas outside of growing our business for the benefit of our customers, investors, employees, vendors, and our community.

Change is coming. There will always be a tomorrow, no matter how much you may try to ignore it. There are no guarantees in life or promises for a bright future. Just because something bad hasn't happened yet, doesn't mean it won't. It can happen to anyone, anytime, anywhere. No one is guaranteed to wake up tomorrow and still have a job by evening. Are you now wondering, Am I Next?

NO LOVE AT BARNES & NOBLE BOOKSELLERS

Am I Next? Barnes & Nobel Booksellers - Mass Layoffs and Restructuring

According to published reports, bookseller Barnes & Noble is laying off hundreds of people nationwide including some of its most dedicated and experienced workers as part of its new “flexible staffing plan. According to a B&N press release, “Barnes & Noble implemented a company-wide expense reduction plan. This plan includes a new store labor model that provides greater flexibility and better customer service by eliminating tasks and allowing booksellers to focus more on customers. The Company estimates that these actions will result in annual cost savings of approximately $40 million.”  

The company has implemented a restructuring program following a disappointing holiday season (down 6% from the year before). Barnes & Noble CEO, Demos Parneros, wrote “We have initiated a strategic turnaround plan that is centered on growing the business and enhancing shareholder value. In the short term, we are focused on stabilizing sales, improving productivity and reducing expenses. Achievement of our longer-term goals requires a significant multi-year transformation. We expect our plan to provide consistent improvement beginning in fiscal 2019 and beyond.” 

Is the Business Model Doomed?

The major best sellers are heavily-discounted by the big-box stores such as Walmart, Costco, and the "infinite bookstore" can provide hard-copy books within a few days, and their electronic version within a few seconds. Carrying auxiliary merchandise such as stationery, pens, and tchotchkes only produce incremental profits. Enhancing the environment with snack bars and reading areas may encourage customers to linger -- but they probably will not increase their buy to compensate for the expense.

The company’s last quarterly filing with the Securities and Exchange Commission (SEC) provides this “business overview” filled with corporate-speak and management’s dreams.

Barnes & Noble has been experiencing declining sales trends primarily due to lower store traffic. The Company has been able to offset some of the traffic declines through its efforts to increase conversion through higher customer engagement. Additionally, the Company has been able to mitigate the impact of the sales declines on profit levels through cost reductions. While the Company believes it has lost share on its recent sales performance, it sees opportunities in an industry that has become more stable. 

To improve its performance, the Company has initiated a strategic turnaround plan. The Company’s long-term strategic plan is focused on strengthening the core business by enhancing the customer value proposition; improving profitability through an aggressive expense management program, which will be used to fund growth initiatives; accelerating execution through simplification; and innovating for the future, which will position the Company for long-term growth. 

To strengthen its core business, the Company is enhancing this customer value proposition by improving its merchandise mix, enhancing the overall shopping experience, increasing the value of its Membership program and improving its omnichannel capabilities. The Company will leverage the strength of its Barnes & Noble brand, knowledgeable booksellers, vast book selection and retail footprint to attract customers to its omnichannel offerings and grow sales. 

Merchandising initiatives are focused on increasing the number of value offers, narrowing product assortments, improving SKU productivity, improving inventory management processes, testing changes to existing store layouts and remerchandising select business units in stores. The Company believes there is an opportunity to increase conversion through higher customer engagement and by improving navigation and discovery throughout the store, including a customer friendly and more intuitive organization of books and improved signage for easier browsing within and across sections.     

In-store events also drive traffic, reinforcing Barnes & Noble as a community center where customers can meet, browse and discover. The Company is also utilizing social media, where booksellers communicate events, promotions, and new product offerings with customers at the local level. 

The Company’s Member Program provides the Company with valuable data and insights into its customer base, enabling the Company to better understand and market to its customers. Members are more productive than non-members, as they spend more and visit more often. The Company continues to test programs to grow sales to both members and non-members, increase membership, improve price perception and enhance its overall customer value proposition. 

To improve profitability and accelerate execution, the Company is focused on simplification throughout its organization to create efficiencies and reinvest resources to support sales growth. The Company is also committed to right-sizing its cost structure. At B&N Retail, the Company is focused on increasing store and supply chain productivity, streamlining operations and eliminating non-productive spend. At NOOK, the Company exited non-core businesses and outsourced certain functions. NOOK expects to continue to re-calibrate its cost structure commensurate with sales, further reducing its losses. 

In addition to initiatives focused on growing sales through its existing store base, the Company is innovating for the future and is currently testing new bookstore formats, which it believes could foster sales growth in the future. The Company has also created a Test & Learn pipeline process, through which it is testing a number of new initiatives to improve future performance. 

Are you asking yourself, Am I Next?